Naming the Roaster

2012 April 4
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As I sketch away on parts drawings for the roaster project, I have been thinking about what to name the roaster. “Roaster project” is the title of the process of designing and building the roaster, but it is not a good name for the finished product. You may think it is too early to think of naming the machine, but I would like to include the name on title blocks for each of the part drawings and quite likely inscribed in various ways on parts, even internal parts.

Naming is a very important activity. My general approach is to find the shortest name that conveys the most important characteristics. For the roaster, I could include the idea of a bowl or mechanical fluidized bed or the triple hexagonal shape. I would also like to honor the family name and our family heritage of design and building machines. I don’t want to use my full name, though. The concept of locally made and US made would be desirable, as well as the idea of permanence and craft.

If ¬†you have some names you’d like to share, please make a comment, e-mail, or send a message on our Twitter account! I’d like to make a decision within the next few days. In my next post, I will share the design of Module 1.

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4 Responses
  1. Ted Buffum permalink
    April 4, 2012

    Smokey Joe?

  2. April 4, 2012

    Arizona Craft Roaster Co. – that’s conveys local, U.S. made, and small scale roasting. Maybe its too obvious, but I like it. You could also go with Phoenix Craft Roaster Co. Both arizonacoffee.com and phoenixcoffee.com are already taken, but the company name would be available.

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